EmbroidMe Franchise FAQ's

I have an interest in joining the EmbroidMe Franchise family. What do I do now?

Just fill in the Request Franchise Information form on this website and one of our Franchise Development team will be in touch with you to discuss your application. 

Can I see what an EmbroidMe store does? 

Yes, in fact we encourage that. Upon your initial meeting with our Franchise Development team, we would like to take you to see one of our stores in operation, speak to a current franchisee, see the equipment in action and get a feeling for the business and whether EmbroidMe is the right match for you. 

What areas in Australia are you looking to place new EmbroidMe stores? 

We have available territories right across Australia, not just in the major metropolitan markets like Sydney, Canberra, Adelaide, Darwin, Melbourne, Perth and Brisbane but also in regional cities and towns such as Townsville, Orange, Wagga Wagga, Kalgoorlie, Ballarat and Launceston. 

Go to our Franchise Opportunities page to find out some specific locations that are currently available. I want to open an EmbroidMe store in a particular area. 

What do I need to do to reserve that territory?

Territories CAN be reserved if you are wishing to open an EmbroidMe franchise in a specific location that is currently open. Speak with our Franchise Development team about the process and how to go about 'reserving' an area. 

What qualifications do you need to have to own an EmbroidMe Franchise? 

One of the advantages of the EmbroidMe franchise is that prior industry experience isn’t necessary. Full training is provided, so it doesn’t matter if you don’t know your 4-head machine from your bobbin winder! You’ll learn everything you need to know during our comprehensive training program. 

What is the investment level of a new EmbroidMe franchise? 

The cost of a new EmbroidMe franchise is just under $200,000 + GST. This is a turnkey amount, providing the full equipment schedule, training, signage, initial showroom stock and marketing materials. 

Do I have to find my own site or does EmbroidMe help? 

We've been franchising the full-service branding, embroidery and promotional products concept for 10 years, so we know what makes a good location for an EmbroidMe franchise. We assist with site selection and even help you negotiate your lease, but the final decision will be yours. 

How long is the training program? 

The EmbroidMe franchise training program is 5 weeks in total. The first 2 weeks are in our World Headquarters in West Palm Beach, Florida (travel and lodging included). You will also spend one week in a Mentor location, an existing franchise location, where you can put your training school learnings into place. You will then have 2 weeks of in-store training with our franchise operations and marketing support team. 

When is the next training course for new franchisees? 

We run 12 schools per calendar year in our world-leading training centre, so rest assured that when the timing is right for you, you won't be waiting around for us. As you work through your research process with us and have determined that EmbroidMe is the right fit for you, your Regional Vice President can help you work towards a particular training school date. 

What if I don’t want to open a brand new EmbroidMe store? 

We have both new (greenfield) and existing opportunities available. Fill in the Request Franchise Information form and one of our Franchise Development team will contact you to discuss your circumstances and goals. What support does the EmbroidMe franchise offer to its franchisees? EmbroidMe’s ongoing support is industry leading and isn’t just limited to in-store operations and marketing support. Regular owners meetings are a great opportunity for you to come together with your fellow franchisees. Our annual franchise conference has the industry’s largest private trade show and great breakout and networking sessions. EmbroidMe also provides ongoing software support and buying power. 

What is the timeframe before I can start my own EmbroidMe franchise? 

We have a training school running every month in our World Headquarters, so once you have been approved as a candidate and you wish to move ahead, you can commence almost immediately. Rest assured, you won’t be waiting on us to get started. How will I know if I am approved to become an EmbroidMe franchisee? Your EmbroidMe Franchise Development representative will be in close contact with you throughout the process. If at any stage there are issues with your application, then we will look to get together with you to discuss them and to help you find solutions to keep the process moving forward. 

How many staff do I need to run a successful EmbroidMe store? 

Typically we suggest a minimum of 3 staff to commence operation, including the owner. As the needs of your EmbroidMe franchise grow and change, you will decide which additional roles to add to the business (sales representatives, additional production staff). 

Do I purchase stock from you? Do I have the right to purchase from other suppliers? 

You don't purchase stock from EmbroidMe.  We want each of our franchisees to be as profitable as possible. We have established great relationships with industry-leading vendors of apparel and promotional products, and with our buying power you are purchasing at a better rate than many of your competitors. You also have the ability to purchase from whichever supplier you feel comfortable with, within approved limits. 

Do I need to know about pricing to become an EmbroidMe franchisee? 

No. We have a proprietary point of sale and business management system that helps you to price jobs, generate estimates and produce orders for your suppliers. The great thing about EmbroidMe is that we don’t mandate your pricing. We understand that local markets are different and that our franchisees need to remain flexible with their pricing in order to win jobs and maintain profitability.